In last week's Alex Jones radio interview, Charlie Sheen's career appeared to implode
But instead of slinking away from the spotlight, the Two and a Half Men
star decided that his own version of damage control would be scheduling
a series of bizarre television sit downs. In preparation for his
offensive, Sheen gave hint (from the Bahamas) of this weeks fireworks
to his friend Pat O'Brien where he vowed
, "It's about to get really gnarly!"
gnarliness is only just beginning. Naturally, eager networks are all
too willing to oblige Sheen. ABC's Good Morning America
was the first to
grab a still babbling Sheen for an exclusive interview set to air in
several parts this week ("I am on a drug. It's called Charlie Sheen
is the first soundbite to arrive).
ABC--which also aired the Oscars
last night--was chomping at the bit to do promotional spots for the
Sheen interview during the awards, but the Academy decided that they would rather not be
associated with a ranting TV star during Hollywood's biggest showcase.
Deadline Hollywood's Nikki Finke
who first reported the story, quoted one insider saying "They have the
'get' of a lifetime but the Academy won't let them promo it on the
NBC, however, may have just yanked
the Sheen carpet right out from ABC. NBC's Today
show also sent
a correspondent to Sheen's Beverly Hills compound for an exclusive meltdown spectacular
. The takeaway lines from NBC so far? "I'm
tired of pretending I'm not special, a rock star from mars. People can't
figure me out, process me. I don't expect them too, you can't process
me with a normal brain," he said, noting that he should be getting
$3 million dollars an episode instead of $2 million for his
now-cancelled CBS sitcom. That couldn't have been fun for the Good Morning America
folks to learn about, sitting on their big and--they thought--exclusive interview material.
What's Sheen's motivation to go on this ill-advised PR offensive? Well, he could be laying the foundation for a $320 million lawsuit
against CBS--that's one guess. Another? We'll just have to see
how his grand strategy evolves during his next five interviews.
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