The sometimes friendly
, oftentimes incestuous
relationship between Apple and Google is rapidly drawing to a close. The Wall Street Journal reports
the two tech giants are at each other's throats competing for the same
Silicon Valley start-ups, with Apple's acquisition of La La Media Inc.
being only the latest example. Where will Apple, already besieged
, find the fiercest competition? Here's a look at the lucrative battlegrounds where tech specialists see the two behemoths starting to clash:
- Video Detailing Apples expansion into video, Wired's Brian Chen
points to the company's addition of video cameras on iPhone and iPod
Nano, its iPhone apps with video streaming capability; and its
construction of a 500,000 square-foot data center supplying the bandwidth for video streaming. The move poses a threat to Google's YouTube-led dominance of the personal video sharing market:
All these recent developments point to a
significant new strategic market for Apple: personal broadcasting, or
sharing personal experiences. YouTube and Flip are already big players
in this young space, and the logical competitive move for Apple is to
make personal media deliverable and accessible anytime, anywhere.
When it comes to Apple, there is one thing that they’ve done that no
one has been able to beat yet, and that is their Apple iTunes music
store ...That being said, I wouldn’t count Google out of the music business yet.
They may surprise us all and keep the music card up their sleeve only
to unveil it at a future date. If Google is getting into the game of
selling netbooks and phones with their own operating system on it,
what’s stopping them from creating their own music player and an
operating system for an mp3 player? If that happened, then a music
store would make more sense.
- Mobile Amandeep Dhaliwal at Top News says: "Some of iPhone’s closest rivals, like the Motorola Droid, use the
Google Android software. In addition, Google is also reportedly
involved in talks with handset makers urging them to build phones with
more prominent Google branding and more built-in Google applications."
- Operating Systems Challenging Apple's Operating System, Mike Bracco
at The Next Web writes that Google is releasing its new Chrome OS in
the second half of 2010. Chrome is geared towards "users who spend the
majority of their time on the web" and "will certainly drive innovation
and force Microsoft and Apple to evaluate their operating systems,"
- Browsers Touching on the browser war as well, Julie McCormick at Search Engine Journal writes:
For several years, Google pushed the Mozilla Firefox browser as a
better alternative to Microsoft’s Internet Explorer. In December 2008,
however, they publicly launched their own browser – Google Chrome. So
yes, they are a few years behind Apple in the browser arena, but Google
has shown the world before that it’s not a deterrent or impediment to
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