Topic: Marketing

You Can't Eat Love

Shutterstock/Ambrophoto

It's the year 2013. Do we really need our store-bought food to be "made with love"? And can we believe it when it says it is?

By Jen Doll

Nov 26, 2012

Some Alternatives to Cyber Monday

If you have a case of the Cyber Mondays, you're probably asking yourself, "How do we stop the Cyber Train?" It is simple. Refuse to partake! Next week, try these instead.

Comments | 862 Views

By Adam Martin

Sep 25, 2012

Clever Publicity Swag Evacuates L.A. Office Building

PR folks: If you have a list of items that don't belong in press kits, add "alarm clock" to it, or just remember, don't send promotional packages with alarm clocks in them. They can be mistaken for bombs.

Comments | 1,337 Views

By Jen Doll

Sep 6, 2012

The Quest for Gender Equality Stops and Shops

You might say, haven't there always been men's departments? Do not underestimate the power of the new gender-based selling. As Eric Wilson writes in the New York Times, "it would seem that the fight for gender equality has finally come to the place where one might least expect it."

Comments | 7,402 Views

By Jen Doll

Jun 28, 2012

Will Jeffrey Eugenides' Vest Sell Jennifer Weiner's New Book?

Jennifer Weiner has a new book that she's promoting, hilariously, with Jeffrey Eugenides' famous vest.

Comments | 2,930 Views

By Adam Martin

Jun 12, 2012

Burger King, Your Bacon Sundae Is Insulting

We can all agree Burger King's summer-special bacon sundae is passé, but it's worse than that: The cynicism of putting the thing on the chain's menu, especially years after the bacon-as-dessert trend's popularity peaked, is outright insulting.

Comments | 12,114 Views

By Adam Martin

Jun 5, 2012

Beer Company Would Rather Not Be Associated with an Alleged Cannibal Killer

Of all the photos Luka Magnotta posted to the web before he was arrested for allegedly killing and dismembering a Chinese student in Montreal, Labatt Beer really wishes the Montreal Gazette had chosen one that didn't prominently feature one of its bottles.

Comments | 4,574 Views

By Jen Doll

Mar 22, 2012

The Internet Is Where Bros Learn to Share

There's this thing happening online. Communities of men are springing up and communicating their likes and dislikes, their favorite brands of organic shave gel and vintage leather tote bags, the way a certain pair of pants manages to look both dashing and casual, instructions on how to wear one's best collar.

Comments | 3,981 Views

By Adam Clark Estes

Feb 29, 2012

Why Your Friends See Only 1 in Every 8 of Your Facebook Posts

You might be sad to learn that Facebook sends an average of 16 percent of the things you post on Facebook to your friends' news feeds.  Then again, you might be glad.

Comments | 5,643 Views

By Adam Clark Estes

Feb 28, 2012

Twitter Has Been in the Old Tweet Business for Years

Twitter's new plan to start offering business access to at least the past two years of tweet data reads like an attempt to start generating some revenue for the company.

Comments | 538 Views

By Jen Doll

Feb 14, 2012

Words With Friends Is Basically a Dating App

According to a recent survey from Zynga of more than 118,000 players of the game, Words With Friends is good for scoring "both on and off the board."

Comments | 5,822 Views

By Alex Eichler

May 25, 2011

Retro Packaging Sells Nostalgia for a Simpler Time

Weren't detergent bottles so much more awesome in the '70s?

Comments | 3,530 Views

By John Hudson

Mar 21, 2011

Ford's Viral Marketing Coup: A Puppet Named Doug

Critics are falling in love with the company's new spokespuppet

Comments | 1,041 Views

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