Following Google's unsuccessful rollout of its Google+-integrated social search at the beginning of the year, Bing has announced its own version of the same idea, which, interestingly, does not involve Google+.
Though Google claims the search process has been made better with its new social search, people don't want that type of personalized experience while searching, at least according to a new Pew study.
Google may get a bad rap at building social networks, but they've always been the gold-standard in search. But there's something we've noticed in the "personalized results" that they're using to self-promote Google+: They are not very good.
To prove a point, Facebook, MySpace and Twitter employees have joined forces to create a hack that gets around Google's preferential social search, providing the real, most relevant social-network related results.
Today, the search engine started integrating Google+ into the standard search engine, with Search, plus Your World, " transforming Google into a search engine that understands not only content, but also people and relationships," writes Google fellow Amit Singhal on The Official Google Blog.
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