NBC Claims Super Bowl Streaming Victory, But Viewers Cry 'Fail'

NBC's livestream of this year's Super Bowl shows exactly how important the actual television is in sports watching culture and why it's not going away anytime soon. 

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Giants Get the 'Canyon of Heroes' Treatment

In the grand tradition of public celebration in lower Manhattan for the end of wars and victories in sports, the Super Bowl champion Giants got their victory parade in the Canyon of Heroes this morning.

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'The Voice' Was Behind NBC's Short Super Bowl Postgame

After watching all the buttdowns, awkward graphics, and ads we'd already seen on YouTube, regular Super Bowl viewers may have noticed something strange about yesterday evening's postgame coverage: It was much shorter than normal.

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A Record 111.3 Million Viewers for the Super Bowl

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The Five Super Bowl Commercials That No One Bought

Along with rants about the halftime show and tabulations of exactly how much one second of Super Bowl airtime costs, the day after the Super Bowl brings us the time-honored tradition of recapping the commercials that caused an outrage.

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Madonna's Vogue Ad During the Super Bowl Was Free

As far as shows go, Sunday night's Super Bowl halftime bonanza was a pretty fun one, what with gladiators, glitter, and all that weird 3D stuff happening to the field.

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M.I.A.'s Middle Finger Could Be Expensive for NBC

The network made a late attempt to blur it out, but the middle finger of Super Bowl halftime performer M.I.A. appeared crystal clear before some 110 million viewers last night and NBC and its affiliates could pay a hefty fine.

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Giants Beat Patriots in Super Bowl

Eli Manning guided the New York Giants to a Super Bowl victory, in a game decided by a final-minute touchdown by Ahmad Bradshaw.

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Bloomberg Pushes for Gun Control This Super Bowl Sunday

New York City Mayor Michael Bloomberg presses on with his crusade for gun law reform, an issue he hopes to bring to a wider audience than ever this Super Bowl Sunday.

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Breaking Down the Plots of Super Bowl Movie Ads

We've broken down the recycled plot of every Super Bowl movie ad into its precise mathematical formula.

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What the Troops in Afghanistan Will Eat On Super Bowl Sunday

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Forced Waltzing with Michael Fassbender; Pippa Middleton's Old New Squeeze

Also: What Michael Bloomberg and Andrew Cuomo have planned for Super Bowl Sunday, Bruce Springsteen's complicated way of not stealing the spotlight, and Walter Kirn joins GQ.com as a political columnist

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Go Ahead, Try and Deny the Puppy Bowl

The Puppy Bowl, which began as a joke between network executives, has blossomed into a counter-programming success garnering more 9.2 million viewers for Animal Planet last year despite going up against the Super Bowl.

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Watch Sunday's Super Bowl Ads Today

If your favorite part about the Super Bowl is the advertisements, you don't need to wait until Sunday to get a taste of the $3.5 million 30-second spots.

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Otters, Ice, and Ye Olde Super Bowl Preview

After a long day spent staring at Twitter, we're sharing our favorite tweets that made no sense.

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There Will Be Bashtags on Super Bowl Sunday

Twitter's super excited about Super Bowl Sunday, in part, because they've set up a number of forward-thinking social media marketing strategies with big companies like GE and Audi that revolve around sponsored hashtags.

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Don't Know Football? Here Are Some Offbeat Bets You Can Make

If you're not a sports person, but you want to make some money off this weekend's Super Bowl, why not bet on whether or not Kelly Clarkson will bare her stomach while singing the National Anthem.

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The Super Bowl Is Simultaneously Killing and Saving Television

Unlike other networks, which are fearful to put stuff on the Internets, NBC's not worried about losing money on its free stream of this year's Super Bowl. 

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Ferris Bueller Is Alive; Canada's First Legonaut

Every day The Atlantic Wire highlights the video clips that truly earn your five minutes (or less) of attention. Today: Canada's space program succeeds where Russia's has failed, Matthew Broderick is reprising Ferris Bueller for an unknown company, and Pat Sajak reveals the dark, tipsy side of Wheel of Fortune.

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Bad Giants Bets Haunt Las Vegas; Nike Won't Ruin Any NFL Logos

Today in sports: Nike will not be ruining your favorite NFL uniform when they become the league's official apparel supplier, Roger Goodell gets a new contract, and Las Vegas took some big bets on the Giants.

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