NBC Claims Super Bowl Streaming Victory, But Viewers Cry 'Fail'
NBC's livestream of this year's Super Bowl shows exactly how important the actual television is in sports watching culture and why it's not going away anytime soon.
Just days after General Motors decided to pull all its Facebook advertising, deeming it "ineffective," the automaker has decided it won't be advertising on the Super Bowl broadcast either. Broadcast networks, consider yourselves warned.
NBC's livestream of this year's Super Bowl shows exactly how important the actual television is in sports watching culture and why it's not going away anytime soon.
In the grand tradition of public celebration in lower Manhattan for the end of wars and victories in sports, the Super Bowl champion Giants got their victory parade in the Canyon of Heroes this morning.
After watching all the buttdowns, awkward graphics, and ads we'd already seen on YouTube, regular Super Bowl viewers may have noticed something strange about yesterday evening's postgame coverage: It was much shorter than normal.
With average viewership of 111.3 million people, Sunday's Super Bowl broadcast beat last year's record for the most watched Super Bowl of 111.0 million, according to the NBC official numbers released Monday afternoon.
Along with rants about the halftime show and tabulations of exactly how much one second of Super Bowl airtime costs, the day after the Super Bowl brings us the time-honored tradition of recapping the commercials that caused an outrage.
As far as shows go, Sunday night's Super Bowl halftime bonanza was a pretty fun one, what with gladiators, glitter, and all that weird 3D stuff happening to the field.
The network made a late attempt to blur it out, but the middle finger of Super Bowl halftime performer M.I.A. appeared crystal clear before some 110 million viewers last night and NBC and its affiliates could pay a hefty fine.
Eli Manning guided the New York Giants to a Super Bowl victory, in a game decided by a final-minute touchdown by Ahmad Bradshaw.
New York City Mayor Michael Bloomberg presses on with his crusade for gun law reform, an issue he hopes to bring to a wider audience than ever this Super Bowl Sunday.
We've broken down the recycled plot of every Super Bowl movie ad into its precise mathematical formula.
Time's military guy Mark Thompson managed to get ahold of the Excel spreadsheet showing the U.S. military's snack plans for the big game on Sunday.
Also: What Michael Bloomberg and Andrew Cuomo have planned for Super Bowl Sunday, Bruce Springsteen's complicated way of not stealing the spotlight, and Walter Kirn joins GQ.com as a political columnist
The Puppy Bowl, which began as a joke between network executives, has blossomed into a counter-programming success garnering more 9.2 million viewers for Animal Planet last year despite going up against the Super Bowl.
If your favorite part about the Super Bowl is the advertisements, you don't need to wait until Sunday to get a taste of the $3.5 million 30-second spots.
After a long day spent staring at Twitter, we're sharing our favorite tweets that made no sense.
Twitter's super excited about Super Bowl Sunday, in part, because they've set up a number of forward-thinking social media marketing strategies with big companies like GE and Audi that revolve around sponsored hashtags.
If you're not a sports person, but you want to make some money off this weekend's Super Bowl, why not bet on whether or not Kelly Clarkson will bare her stomach while singing the National Anthem.
Unlike other networks, which are fearful to put stuff on the Internets, NBC's not worried about losing money on its free stream of this year's Super Bowl.
Every day The Atlantic Wire highlights the video clips that truly earn your five minutes (or less) of attention. Today: Canada's space program succeeds where Russia's has failed, Matthew Broderick is reprising Ferris Bueller for an unknown company, and Pat Sajak reveals the dark, tipsy side of Wheel of Fortune.
Today in sports: Nike will not be ruining your favorite NFL uniform when they become the league's official apparel supplier, Roger Goodell gets a new contract, and Las Vegas took some big bets on the Giants.
Have a story we missed? A link we have to click? A sharp opinion about the news? Instead of waiting for us to post it, tell us on the Open Wire.
Submit your news and ideas | See all reader posts